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ANALYSIS: The incredible shrinking Alfa stand at the Geneva motor show

When he talks, Fiat CEO Sergio Marchionne conveys high hopes that the Alfa Romeo brand soon will be a huge business success, but actions often speak louder than words. Fiat has massively reduced the size of the 100-year-old sporty brand's stand at the forthcoming Geneva show. In March, Alfa's stand will shrink to 639 square meters from this year's 979 square meters, which was the second-largest display space among Fiat Group's portfolio after the Fiat brand.

Roush unveils two 540-horsepower Mustangs

The go-fast guys at Roush tore the cover off two 540-hp 2010 Ford Mustangs today. The range-topping Stage 3 Mustang will be limited to 103 copies for 2010, while the 540RH will slot in as minimalistic approach to the iconic Pony Car for customizers. They both launch this fall.

Design Contest: Michelin Challenge Design announces 2008 theme and call for entries

Michelin Challenge Design, one of the world's fastest growing transportation design programs, has announced it will continue its focus on safety in 2008 under the central theme of 'Safety over Size.' The 2008 theme was announced at the North American International Auto Show in Detroit, where the Michelin Challenge Design exhibit showcased works from vehicle manufacturers, students, as well as the first full-size concept to be submitted by an independent entrant. Rising energy costs, urban congestion and environmental concerns are all contributing to an increased interest in smaller vehicles, but consumers are often hesitant to consider smaller vehicles due to safety concerns that are both real and perceived. Participating designers are encouraged to 'throw away the book' and to present ideas that enhance the real and perceived safety and security of smaller vehicles through design innovations in areas such as accident avoidance, enhanced driver controls, survivability and visibility.